How to Make Money on Pinterest for Beginners in 2023

Making money on Pinterest can be an enjoyable and rewarding experience for every Pinterest user. 

With more than 445 million active users, Pinterest is a visual platform where pinners share recipes, home decor ideas, save fashion ideas, and many more. Pinners share these ideas in Pins, Idea Pins, and video Pins. 

Whether you want to make money for fun or turn it into a full-time job, Pinterest has something for everyone. 

As someone who loves using Pinterest, I must admit it can be pretty addictive. I’ve spent a lot of time on the platform, but I’ve also discovered how to turn my Pinterest usage into a source of income, which is exciting for me.

This post will discuss practical strategies and give you a general idea of how to make money on Pinterest. So let’s dive in and start earning today!

Related: How to make money on Pinterest without a blog even as a day-one Pinterest user

How to Make Money on Pinterest

Pinterest Affiliate Marketing

Pinterest Affiliate Marketing is one of the most popular ways pinners make money using Pinterest. Pinterest has 445 million users spending an average of 14.2 minutes on the platform. According to Pinterest, 75% of users are in a shopping mood, making them a prime audience for affiliate marketing and selling services.

Affiliate marketers use Pinterest to recommend products and offer affiliate links with clickable Pins. There are two ways you can promote your affiliate link on Pinterest. 

  1. You can promote the link directly on Pinterest without needing a landing page or website. Going through Pinterest affiliate guidelines is essential if you promote affiliate links without a landing page, as it is not part of affiliate agreements. 
  2. Another way you can promote affiliate links is to use Pinterest as a traffic tool for your landing page. Here you have a website or a blog where you share affiliate links. You can use Pinterest to drive traffic to the website where people can click and purchase the products. 

To get started, choose a niche and research high-paying affiliate programs. Use keywords and quality Pins to rank higher on Pinterest. Launch an affiliate marketing campaign, upload at least three Pins for each product you want t promote, and create relevant boards with similar titles and descriptions. Add hashtags to make your Pins more engaging and archive old boards when they are no longer relevant.

Become a Pinterest Virtual Assistant (VA)

As a Pinterest virtual assistant, you can assist other users and significantly impact their page. A Pinterest Virtual Assistant helps bloggers, small business owners, and content creators grow their online presence; as a Pinterest Virtual Assistant, you create clickable and SEO-optimized pins, schedule posts, organize boards, and engage with the community.

This line of work provides the flexibility to work from anywhere, including the comfort of your home. You can unleash your creativity by designing beautiful pins that can help boost people’s content rankings.

How to Become a Pinterest VA

Becoming a Pinterest virtual assistant does not require extensive skills or years of experience. To begin, you will need a Pinterest Business account with sufficient engagement to demonstrate your ability to handle potential clients’ accounts. You should also have basic knowledge of Pinterest tools like Tailwind for scheduling Pins and Canva for designing Pins to optimize your Pinterest time.

To enhance your skills further, you can enroll in Pinterest VA courses. An online course will help you avoid unnecessary stress and build your online portfolio.

Creating an optimized website or building your portfolio on LinkedIn can help individuals seeking VA services find you with ease.

Partner with Brands

Partnering with brands is another way to make money on Pinterest. You create Pins, add the paid partnership label, and tag your targeted brand here. Once the brand approves your request, its name will automatically appear on the Pin. 

These brands might further promote your Pins with ads, expanding a greater audience.

The brand partnership tool is a good feature Pinterest has developed to help pinners make money pinning on Pinterest. And the paid partnership is available to all creators. To access the paid partnership tool, create a Pin; creators can tag their targeted brands using the advanced option.

Note that Pinterest is not directly involved in payment with partnered brands. The payment process is between pinners and the brand. 

Pinterest Creators Reward

Exciting news! You’ll be glad that Pinterest recently launched its Creators Reward Program, which rewards creators who make inspirational and actionable Pins.

The process is simple: if you’re an eligible creator and your content reaches a specific engagement goal, Pinterest will reward you the following month through your bank account.

You’ll need a Pinterest app, a business account, at least 1K followers, and stunning content to apply. Additionally, you must be above 18 and based in the US.

Want to learn more about this program? Check out Jenn Leach’s success story with Pinterest Creators Reward, where she earned $900 in less than a month. Although the program is being tested in the US, stay tuned to the Pinterest Creator hub for more information.

Promote your Blog or Website

Many bloggers leverage Pinterest as a traffic site. They use Pinterest to drive traffic to their website.

Pinterest lets users link their blog posts to their Pins. When users click on the Pin, it takes them to their blog post. These captivating sparks grab people’s attention and entice them to explore further. With Pins, you can display your blog posts, striking pictures, or entertaining videos. It’s like inviting friends to your unique online world and sharing fantastic stuff.

Creating Pins to promote your blog or website can yield numerous benefits. It helps more people discover your unique content, boosts your online presence, and drives visitors to your online space.

Creating magical Pins can attract more visitors to your online space. So go ahead and start making those creative Pins, and witness your blog or website traffic increase.

Create Shoppable Pins that Direct Traffic to Your Online Store.

If you have an online shop, use Pinterest to drive traffic to your store. Creating Pins can help bring more people to your shop and make your business pull traffic. 

Creating clickable Pins helps you to attract more visitors to your shop.

Pinterest has an option where the pinner can use “Product Pins,” which are similar to regular Pins but with more information about what the Pin is about. They showcase the product’s title, description, pricing, and availability and have a small price tag symbol indicating they are shoppable. Clicking on them reveals more details about the product, and they update automatically to reflect any changes to the product on its original website.

These Product Pins let pinners link their stores and the products they sell directly, increasing sales. The good thing is that others can share these product Pins, which will even make them reach more audiences. 

Sell Digital Products

As previously mentioned, a significant % of Pinterest users, 75%, are in a shopping mindset, making it an ideal platform for selling and increasing income. Dealing with them on Pinterest can be lucrative if you offer digital products such as ebooks, online courses, workshops, or templates.

To do so effectively, ensure your account is set up correctly, use relevant keywords, and create visually appealing Pins with precise details. You may also consider promoting your nails, joining group boards, or using Idea pins to maximize reach.

Selling digital products generates passive income and showcases your creativity and skills. It’s an excellent way to earn money while bringing joy to others.

 Offer Coaching Services.

Offering coaching services is another excellent way to make money on Pinterest. Lessons and coaching are like special classes where you can teach others what you know best.

If you are a Pinterest expert and have succeeded with Pinterest, you can set up coaching services where you teach people how to use Pinterest well.

It’s a fantastic way to become a teacher and help others learn and grow. These services can boost your confidence and make you proud of your skills. Teaching is not just about sharing knowledge; it’s also about learning together. Becoming a Pinterest coach will allow you to connect with new people, exchange ideas, and discover new things. It’s a beautiful way to grow in the field while inspiring others.

Create Sponsored Pins 

Earning money through Pinterest by posting sponsored content is a lucrative way to make money online. Like other social media platforms, pinners also create sponsored content on Pinterest. By creating sponsored Pins and promoting them, you can share your discoveries with others and earn money.

Let’s delve deeper into how this works and its many benefits. Typically, companies, brands, or businesses pay Pin Influencers to promote their services or products on their page. Sometimes, these companies send Pin Influencers their products to use and give reviews for them on their page.

The most common way to get sponsors is to reach out to these companies and let them know the value you can provide. However, these companies usually contact you if your page is doing well and they are interested in working with the creator.

Conclusion

Making money on Pinterest is fun and a great way to explore your creativity and passions. Pinterest encourages pinners to focus on what they are most passionate about and create exciting and engaging content to maximize their income on the platform. Whether it’s creating sponsored pins, promoting brand products and services, offering courses, or promoting affiliate links, you can earn money on Pinterest. Remember to develop clickable pins, share valuable content, and engage with your audience. Start your journey to making money on Pinterest today and enjoy the rewarding experience of turning your hobbies into a source of income.